By Hietanen Joel   Rokka Joonas   in European Journal of Marketing

ISSN:0309-0566|49|9-10|1563-1588

Emerald Group Publishing Ltd‎(2015)‎

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By Parvinen Petri   Aspara Jaakko   Hietanen Joel   Kajalo Sami   in Management Decision

ISSN:0025-1747|49|8|1218-1234

Emerald Group Publishing Ltd‎(2011)‎

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By Tikkanen Henrikki   Hietanen Joel   Henttonen Tuomas   Rokka Joonas   in Management Decision

ISSN:0025-1747|47|8|1357-1381

Emerald Group Publishing Ltd‎(2009)‎

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By Parvinen Petri   Aspara Jaakko   Kajalo Sami   Hietanen Joel   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|28|6|494-505

Emerald Group Publishing Ltd‎(2013)‎

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