By Moser H. Ronald   Loudon David   Stevens Robert E.   in Services Marketing Quarterly

ISSN:1533-2969|35|2|105-122

Routledge Ltd‎(2014)‎

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By Clow Kenneth E.   Stevens Robert E.   McConkey C. William   Loudon David L.   in Journal of Services Marketing

ISSN:0887-6045|23|2|124-131

Emerald Group Publishing Ltd‎(2009)‎

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