Teach Yourself VISUALLY Search Engine Optimization (SEO)

Author: Rafiq Elmansy  

Publisher: John Wiley & Sons Inc‎

Publication year: 2013

E-ISBN: 9781118675328

P-ISBN(Paperback): 9781118470664

P-ISBN(Hardback):  9781118470664

Subject: TP Automation Technology , Computer Technology;TP393.4 international Internet

Language: ENG

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Description

The perfect guide to help visual learners maximize website discoverability

Whether promoting yourself, your business, or your hobbies and interest, you want your website or blog to appear near the top when your customers search. Search engine optimization, or SEO, is increasingly essential to businesses. This full-color, step-by-step guide demonstrates key SEO concepts and practices in an easy-to-follow visual format. Learn how to set up your website and what to implement to help your business or product make a great showing in search results.

  • Helps visual learners understand and practice important SEO concepts
  • Uses full-color, step-by-step tasks to teach the elements of SEO
  • Provides information you can quickly and easily implement to enhance your site's search engine rankings
  • Demonstrates how to make your site attractive to casual web surfers as well as to the algorithms and spiders used by Google and other search engines

Teach Yourself VISUALLY SEO will demystify search engine optimization, helping you boost search engine rankings and improve the visibility of your website.

Note: Per the Penguin Policy 2.0 update, some of the tasks in Chapter 6 may present a risk to Google page rank. Please read the latest policy update from Google to know fully what will work best for increasing and maintaining Google Page Rank

Chapter

About the Author

pp.:  1 – 6

How to Use This Book

pp.:  6 – 7

Table of Contents

pp.:  7 – 8

Chapter 3: Building an SEO Friendly Website

pp.:  34 – 56

Chapter 4: Mastering Keywords

pp.:  56 – 78

Chapter 5: Building On-Page SEO

pp.:  78 – 98

Chapter 6: Building Off-Page SEO

pp.:  98 – 112

Chapter 7: Working with Content

pp.:  112 – 140

Chapter 8: Working with Google Analytics

pp.:  140 – 160

Chapter 9: Using Search Engine Webmaster Tools

pp.:  160 – 184

Chapter 10: Working with Social Media and SEO

pp.:  184 – 206

Chapter 11: Working with AdWords

pp.:  206 – 228

Chapter 12: Applying SEO to WordPress Blogs

pp.:  228 – 246

Chapter 13: Monetizing Your Website

pp.:  246 – 266

Chapter 14: Building and Managing an SEO Team

pp.:  266 – 294

Index

pp.:  294 – 312

LastPages

pp.:  312 – 323

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