The private label grocery choice: consumer drivers to purchase

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The International Review of Retail, Distribution and Consumer Research, Vol. 21, Iss. 1, 2011-02 ,pp. : 95-109

Routledge Ltd

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The influence of perceived risk on purchase intent - the case of premium grocery private label brands in South Africa

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Journal of Product and Brand Management, Vol. 21, Iss. 1, 2012-02 ,pp. : 4-14

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Assessing the vulnerability of private label brands

By Halstead Diane   Ward Cheryl B  

Journal of Product and Brand Management, Vol. 4, Iss. 3, 1995-03 ,pp. : 38-48

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Country-of-origin and private-label merchandise

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The influence of store aesthetics on evaluation of private label brands

By Richardson Paul   Jain Arun K   Dick Alan  

Journal of Product and Brand Management, Vol. 5, Iss. 1, 1996-01 ,pp. : 19-28

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