Technology and the changing marketing world

By Moncrief William C   Cravens David W  

Marketing Intelligence & Planning, Vol. 17, Iss. 7, 1999-07 ,pp. : 329-332

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Agents of change: how young consumers are changing the world of marketing

By Spero Ian   Stone Merlin  

Qualitative Market Research: An International Journal, Vol. 7, Iss. 2, 2004-02 ,pp. : 153-159

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

The changing face of marketing academia: What can we learn from commercial market research and practitioners?

By Tapp Alan  

European Journal of Marketing, Vol. 38, Iss. 5-6, 2004-05 ,pp. : 492-499

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Digital Marketing

By Tapp Alan  

The Journal of Database Marketing, Vol. 10, Iss. 3, 2003-04 ,pp. : 279-280

Palgrave Macmillan Ltd

Access to resources Recommend Favorite

The changing digital dynamics of multichannel marketing: The feasibility of the weblog: text mining approach for fast fashion trending

By Rickman Tracy Anna   Cosenza Robert M.  

Journal of Fashion Marketing and Management, Vol. 11, Iss. 4, 2007-09 ,pp. : 604-621

Emerald Group Publishing Ltd

Access to resources Recommend Favorite