Predicting behavioural intention in a small business context

Author: Thompson Keith E   Panayiotopoulos Paris  

Publisher: Emerald Group Publishing Ltd

ISSN: 1355-2538

Source: Journal of Marketing Practice: Applied Marketing Science, Vol.5, Iss.3, 1999-03, pp. : 89-96

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract