Author: Follman Joe
Publisher: Emerald Group Publishing Ltd
ISSN: 2045-4457
Source: South Asian Journal of Global Business Research, Vol.1, Iss.2, 2012-08, pp. : 293-310
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
By Alur Sivakumar Schoormans Jan P.L.
International Journal of Retail & Distribution Management, Vol. 41, Iss. 3, 2013-03 ,pp. :
New Technology Briefing: Ten golden rules to search advertising
By Burns Kate
Interactive Marketing, Vol. 6, Iss. 3, 2005-01 ,pp. :
Lessons for successful BOP marketing from Caracas' slums
By Ireland John
Journal of Consumer Marketing, Vol. 25, Iss. 7, 2008-10 ,pp. :