Journal of Strategic Marketing,volume 16,issue 2  (05-2014)

Period of time： 2014年2期

Publisher： Routledge Ltd

Founded in： 1993

Total resources： 81

ISSN： 1466-4488

Subject： F7 Trade Economy

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Journal of Strategic Marketing,volume 16,issue 2

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EDITORIAL

By Piercy Nigel,Strong Carolyn in (2008)

Journal of Strategic Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 2008-05 , pp. 89-90

Routledge Ltd

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Impact of Marketing Model Application and Competitive Intelligence Utilization on Strategic Response Capability

By Heinrichs John,Lim Jeen-Su in (2008)

Journal of Strategic Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 2008-05 , pp. 91-110

Routledge Ltd

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Understanding the International Retail Divestment Process

By Cairns Patricia,Marie Doherty Anne,Alexander Nicholas,Quinn Barry in (2008)

Journal of Strategic Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 2008-05 , pp. 111-128

Routledge Ltd

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Exploring the Construct of Segmentation Effectiveness: Insights from International Companies and Experts

By Foedermayr Eva,Diamantopoulos Adamantios in (2008)

Journal of Strategic Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 2008-05 , pp. 129-156

Routledge Ltd

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Organizational Factors Associated with Job Characteristics: Evidence from Frontline Service Employees

By Coelho Filipe,Augusto Mario in (2008)

Journal of Strategic Marketing,volume 16,issue 2 , Vol. 16, Iss. 2, 2008-05 , pp. 157-172

Routledge Ltd

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Total 5 item(s)