By Arnott David C.   in European Journal of Marketing

ISSN:0309-0566|41|9-10|981-987

Emerald Group Publishing Ltd‎(2007)‎

Access to resources Favorite 15.881322

By Arnott David C.   in European Journal of Marketing

ISSN:0309-0566|41|9-10|1203-1240

Emerald Group Publishing Ltd‎(2007)‎

Access to resources Favorite 15.881322

By Arnott David C.   Bridgewater Susan   in Marketing Intelligence & Planning

ISSN:0263-4503|20|2|86-95

Emerald Group Publishing Ltd‎(2002)‎

Access to resources Favorite 12.883045

By Michaelidou Nina   Arnott David C.   Dibb Sally   in The Marketing Review

ISSN:1469-347X|5|1|45-57

Westburn Publishers Ltd‎(2005)‎

Access to resources Favorite 10.89788