By Ang Swee Hoon   in Journal of Consumer Marketing

ISSN:0736-3761|14|3|220-233

Emerald Group Publishing Ltd‎(1997)‎

Access to resources Favorite 22.178398

By Ang Swee Hoon   in International Marketing Review

ISSN:0265-1335|17|6|509-524

Emerald Group Publishing Ltd‎(2000)‎

Access to resources Favorite 22.178398

By Ang Swee Hoon   in Journal of Marketing Communications

ISSN:1466-4445|8|3|179-188

Routledge Ltd‎(2002)‎

Access to resources Favorite 22.178398

By Ang Swee Hoon   Leong Siew Meng   Tey Wei Lin   in Pricing Strategy and Practice

ISSN:0968-4905|5|3|116-125

Emerald Group Publishing Ltd‎(1997)‎

Access to resources Favorite 13.861499

By Leong Siew Meng   Ang Swee Hoon   Heng Franklin   in Journal of Marketing Communications

ISSN:1466-4445|5|4|195-205

Routledge Ltd‎(1999)‎

Access to resources Favorite 13.861499

By Ang Swee Hoon   Cheng Peng Sim   Lim Elison A.C.   Tambyah Siok Kuan   in Journal of Consumer Marketing

ISSN:0736-3761|18|3|219-235

Emerald Group Publishing Ltd‎(2001)‎

Access to resources Favorite 11.089199

By Ang Swee Hoon   Jung Kwon   Kau Ah Keng   Leong Siew Meng   Pornpitakpan Chanthika   Tan Soo Jiuan   in Journal of Consumer Marketing

ISSN:0736-3761|21|3|190-207

Emerald Group Publishing Ltd‎(2004)‎

Access to resources Favorite 11.089199

By Ang Swee Hoon   Leong Siew Meng   Lee Yih Hwai   Lou Seng Lee   in Journal of Marketing Communications

ISSN:1466-4445|20|3|214-230

Routledge Ltd‎(2014)‎

Access to resources Favorite 11.089199