By Balaji M.S.   Sarkar Aditi   in International Journal of Emerging Markets

ISSN:1746-8809|8|1|65-81

Emerald Group Publishing Ltd‎(2013)‎

Access to resources Favorite 14.319281

By S Sreejesh   Balaji M.S.   in British Food Journal

ISSN:0007-070X|117|2|523-537

Emerald Group Publishing Ltd‎(2015)‎

Access to resources Favorite 14.319281

By Ponnam Abhilash   Balaji M.S.   Dawra Jagrook   in The Marketing Review

ISSN:1469-347x|15|1|3-16

Westburn Publishers Ltd‎(2015)‎

Access to resources Favorite 12.170959

By Padmavathy C.   Balaji M.S.   Sivakumar V.J.   in The International Journal of Bank Marketing

ISSN:0265-2323|30|4|246-266

Emerald Group Publishing Ltd‎(2012)‎

Access to resources Favorite 10.022638

By Balaji M. S.   in Journal of Strategic Marketing

ISSN:1466-4488|22|3|222-239

Routledge Ltd‎(2014)‎

Access to resources Favorite 5.717419

By Roy Sanjit Kumar   Balaji M S   in Marketing Intelligence & Planning

ISSN:0263-4503|33|7|1004-1026

Emerald Group Publishing Ltd‎(2015)‎

Access to resources Favorite 4.2880645