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ISSN:0309-0566|45|9-10|1329-1352

Emerald Group Publishing Ltd‎(2011)‎

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By Balmer John M.T.   in European Journal of Marketing

ISSN:0309-0566|46|7-8|1064-1092

Emerald Group Publishing Ltd‎(2012)‎

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By Balmer John M.T.   in European Journal of Marketing

ISSN:0309-0566|35|3-4|248-291

Emerald Group Publishing Ltd‎(2001)‎

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By Balmer John M.T.   in Management Decision

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Emerald Group Publishing Ltd‎(2009)‎

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By Balmer John M.T.   in Management Decision

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Emerald Group Publishing Ltd‎(2009)‎

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By Balmer John M.T.   in Journal of Marketing Management

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Routledge Ltd‎(1998)‎

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By Balmer John M.T.   in Corporate Communications: An International Journal

ISSN:1356-3289|18|3|290-326

Emerald Group Publishing Ltd‎(2013)‎

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By Balmer John M. T.   in International Journal of Management and Organization

ISSN:0020-8825|32|3|10-27

M. E. Sharpe Inc‎(2002)‎

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By Balmer John M.T.   in European Journal of Marketing

ISSN:0309-0566|45|9-10|1380-1398

Emerald Group Publishing Ltd‎(2011)‎

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By Illia Laura   Balmer John M.T.   in Corporate Communications: An International Journal

ISSN:1356-3289|17|4|415-433

Emerald Group Publishing Ltd‎(2012)‎

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