By Baumgarth Carsten   in European Journal of Marketing

ISSN:0309-0566|44|5|653-671

Emerald Group Publishing Ltd‎(2010)‎

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By Baumgarth Carsten   in Journal of Marketing Communications

ISSN:1466-4445|10|2|115-131

Routledge Ltd‎(2004)‎

Access to resources Favorite 21.263493

By Baumgarth Carsten   Binckebanck Lars   in Journal of Product and Brand Management

ISSN:1061-0421|20|6|487-498

Emerald Group Publishing Ltd‎(2011)‎

Access to resources Favorite 17.010794

By Schmidt Holger J.   Baumgarth Carsten   Wiedmann Klaus-Peter   Lückenbach Florian   in Social Business

ISSN:2044-4087|5|2|131-155

Westburn Publishers Ltd‎(2015)‎

Access to resources Favorite 9.568483