By Kerrane Ben   Bettany Shona M   Kerrane Katy   in European Journal of Marketing

ISSN:0309-0566|49|5-6|713-735

Emerald Group Publishing Ltd‎(2015)‎

Access to resources Favorite 15.912384

By Kerrane Ben   Hogg Margaret K.   Bettany Shona M.   in Journal of Marketing Management

ISSN:0267-257X|28|7-8|809-835

Routledge Ltd‎(2012)‎

Access to resources Favorite 3.331854