By Montaner Teresa   Chernatony Leslie de   Buil Isabel   in Journal of Product and Brand Management

ISSN:1061-0421|20|2|101-110

Emerald Group Publishing Ltd‎(2011)‎

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By Wallace Elaine   Chernatony Leslie de   Buil Isabel   in The International Journal of Bank Marketing

ISSN:0265-2323|29|6|470-488

Emerald Group Publishing Ltd‎(2011)‎

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By Wallace Elaine   Buil Isabel   Chernatony Leslie de   in Journal of Product and Brand Management

ISSN:1061-0421|23|1|33-42

Emerald Group Publishing Ltd‎(2014)‎

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By Buil Isabel   Chernatony Leslie de   Montaner Teresa   in European Journal of Marketing

ISSN:0309-0566|47|3-4|574-595

Emerald Group Publishing Ltd‎(2013)‎

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By Wallace Elaine   Chernatony Leslie de   Buil Isabel   in European Journal of Marketing

ISSN:0309-0566|47|11-12|1781-1803

Emerald Group Publishing Ltd‎(2013)‎

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By Buil Isabel   Chernatony Leslie de   Martínez Eva   in Journal of Product and Brand Management

ISSN:1061-0421|17|6|384-392

Emerald Group Publishing Ltd‎(2008)‎

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By Buil Isabel   Martínez Eva   Chernatony Leslie de   in Journal of Consumer Marketing

ISSN:0736-3761|30|1|62-74

Emerald Group Publishing Ltd‎(2013)‎

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