By Cambra-Fierro Jesús J.   Polo-Redondo Yolanda   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|26|6|395-406

Emerald Group Publishing Ltd‎(2011)‎

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By Redondo Yolanda Polo   Cambra Fierro Jesús J.   in Journal of Marketing Management

ISSN:0267-257X|24|3-4|383-408

Routledge Ltd‎(2008)‎

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By Cambra-Fierro Jesús J.   Polo-Redondo Yolanda   in Supply Chain Management: An International Journal

ISSN:1359-8546|13|3|211-224

Emerald Group Publishing Ltd‎(2008)‎

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