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ISSN:0309-0566|34|11-12|1305-1314

Emerald Group Publishing Ltd‎(2000)‎

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By Crick Dave   Czinkota Michael R   in International Marketing Review

ISSN:0265-1335|12|3|61-72

Emerald Group Publishing Ltd‎(1995)‎

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By Hook Ralph C.   Czinkota Michael R.   in European Journal of Marketing

ISSN:0309-0566|23|11|27-35

Emerald Group Publishing Ltd‎(1989)‎

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By Kaufmann Hans Ruediger   Vrontis Demetris   Czinkota Michael   Hadiono Alvin   in Journal of Product and Brand Management

ISSN:1061-0421|21|3|192-204

Emerald Group Publishing Ltd‎(2012)‎

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By Liesch Peter   Steen John   Knight Gary   Czinkota Michael R.   in Management Decision

ISSN:0025-1747|44|6|809-823

Emerald Group Publishing Ltd‎(2006)‎

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