By Dawes John G   in Journal of Marketing Practice: Applied Marketing Science

ISSN:1355-2538|4|8|221-230

Emerald Group Publishing Ltd‎(1998)‎

Access to resources Favorite 15.094399

By Dawes John G.   in European Journal of Marketing

ISSN:0309-0566|48|5-6|924-942

Emerald Group Publishing Ltd‎(2014)‎

Access to resources Favorite 3.820669