By Dias Sam   Ryals Lynette   in Journal of Product and Brand Management

ISSN:1061-0421|11|2|115-128

Emerald Group Publishing Ltd‎(2002)‎

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By Ryals Lynette   Dias Sam   Berger Maya   in Journal of Marketing Management

ISSN:0267-257X|23|9-10|991-1011

Routledge Ltd‎(2007)‎

Access to resources Favorite 10.006844