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ISSN:1742-7967|16|1|1-15

Inderscience Publishers‎(2013)‎

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By Khare Arpita   Dixit Saumya   Chaudhary Ruchi   Kochhar Priyanka   Mishra Shruti   in The Journal of Database Marketing & Customer Strategy Management

ISSN:1741-2447|19|2|120-133

Palgrave Macmillan Ltd‎(2012)‎

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