By George Babu P   Hegde Purva G   in The International Journal of Bank Marketing

ISSN:0265-2323|22|6|390-406

Emerald Group Publishing Ltd‎(2004)‎

Access to resources Favorite 11.384106

By George Babu P.   in Journal of In-service Education

ISSN:1367-4587|33|3|377-379

Routledge Ltd‎(2007)‎

Access to resources Favorite 3.8231916

By George Babu P.   Yaoyuneyong Gallayanee   in Young Consumers: Insight and Ideas for Responsible Marketers

ISSN:1747-3616|11|4|291-306

Emerald Group Publishing Ltd‎(2010)‎

Access to resources Favorite 3.3452926

By George Babu P.   Henthorne Tony L.   in International Journal of Social Economics

ISSN:0306-8293|34|3|136-146

Emerald Group Publishing Ltd‎(2007)‎

Access to resources Favorite 2.8673937

By Lor Pang Houa   George Babu P.   in International Journal of Qualitative Research in Services

ISSN:2051-0500|1|1|76-96

Inderscience Publishers‎(2013)‎

Access to resources Favorite 2.8673937

By George Babu P.   Henthorne Tony L.   Panko Thomas R.   in International Journal of Business Excellence

ISSN:1756-0047|6|5|526-536

Inderscience Publishers‎(2013)‎

Access to resources Favorite 2.389495