By Chaudhary Monica   Gupta Aayushi   in International Journal of Business Innovation and Research

ISSN:1751-0252|8|1|76-93

Inderscience Publishers‎(2014)‎

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By Chaudhary Monica   Gupta Aayushi   in Management Research Review

ISSN:2040-8269|35|12|1153-1169

Emerald Group Publishing Ltd‎(2012)‎

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By Chaudhary Monica   Gupta Aayushi   in Young Consumers: Insight and Ideas for Responsible Marketers

ISSN:1747-3616|13|2|161-175

Emerald Group Publishing Ltd‎(2012)‎

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By Gupta Aayushi   Dev Santosh   in Management Research Review

ISSN:2040-8269|35|7|617-636

Emerald Group Publishing Ltd‎(2012)‎

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By Gupta Aayushi   Gupta Mahesh Chandra   Agrawal Ranjan   in Management Research Review

ISSN:2040-8269|36|11|1040-1060

Emerald Group Publishing Ltd‎(2013)‎

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