By Ringberg Torsten   Gupta Susan Forquer   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|18|6-7|607-626

Emerald Group Publishing Ltd‎(2003)‎

Access to resources Favorite 19.490797

By Luna David   Gupta Susan Forquer   in International Marketing Review

ISSN:0265-1335|18|1|45-69

Emerald Group Publishing Ltd‎(2001)‎

Access to resources Favorite 19.490797