By Goldsmith Ronald E   Freiden Jon   Henderson Kenneth V   in Journal of Product and Brand Management

ISSN:1061-0421|4|4|6-14

Emerald Group Publishing Ltd‎(1995)‎

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By Newell Stephen J.   Henderson Kenneth V.   in Journal of Marketing Communications

ISSN:1466-4445|4|4|237-248

Routledge Ltd‎(1998)‎

Access to resources Favorite 2.9311335

By Goldsmith Ronald E.   Frieden Jon   Henderson Kenneth V.   in British Food Journal

ISSN:0007-070X|99|9|352-357

Emerald Group Publishing Ltd‎(1997)‎

Access to resources Favorite 2.4426112