By Ivens Björn Sven   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|21|2|94-105

Emerald Group Publishing Ltd‎(2006)‎

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By Horn Christian Franz   Brem Alexander   Ivens Björn   in Marketing Intelligence & Planning

ISSN:0263-4503|32|2|232-248

Emerald Group Publishing Ltd‎(2014)‎

Access to resources Favorite 12.511632