By Quester Pascale G   Karunaratna Amal   Goh Li Kee   in Journal of Consumer Marketing

ISSN:0736-3761|17|6|525-535

Emerald Group Publishing Ltd‎(2000)‎

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By Karunaratna Amal R.   Johnson Lester W.   Rao C.P.   in Journal of Marketing Management

ISSN:0267-257X|17|1-2|137-159

Routledge Ltd‎(2001)‎

Access to resources Favorite 10.439128