By Kramer Thomas   Kim Hyeong Min   in Journal of Product and Brand Management

ISSN:1061-0421|16|2|142-147

Emerald Group Publishing Ltd‎(2007)‎

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By Kim Hyeong Min   Kachersky Luke   in Journal of Product and Brand Management

ISSN:1061-0421|15|2|139-147

Emerald Group Publishing Ltd‎(2006)‎

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By Kachersky Luke   (Christian) Kim Hyeong-Min   in Journal of Marketing Management

ISSN:0267-257X|27|1-2|28-40

Routledge Ltd‎(2011)‎

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