By Amir On   Ariely Dan   Cooke Alan   Dunning David   Epley Nicholas   Gneezy Uri   Koszegi Botond   Lichtenstein Donald   Mazar Nina   Mullainathan Sendhil   Prelec Drazen   Shafir Eldar   Silva Jose   in Marketing Letters

ISSN:0923-0645|16|3-4|443-454

Springer Publishing Company ‎(2005)‎

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