By Leong Siew Meng   in Journal of Consumer Marketing

ISSN:0736-3761|14|5|380-390

Emerald Group Publishing Ltd‎(1997)‎

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By Leong Siew Meng   Sheth Jagdish N   Tan Chin Tiong   in European Journal of Marketing

ISSN:0309-0566|28|8-9|8-27

Emerald Group Publishing Ltd‎(1994)‎

Access to resources Favorite 13.139686

By Leong Siew Meng   Ouliaris Sam   Franke George R.   in Journal of Marketing Communications

ISSN:1466-4445|2|2|111-122

Routledge Ltd‎(1996)‎

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By Ang Swee Hoon   Leong Siew Meng   Tey Wei Lin   in Pricing Strategy and Practice

ISSN:0968-4905|5|3|116-125

Emerald Group Publishing Ltd‎(1997)‎

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By Leong Siew Meng   Ang Swee Hoon   Heng Franklin   in Journal of Marketing Communications

ISSN:1466-4445|5|4|195-205

Routledge Ltd‎(1999)‎

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By Leong Siew Meng   Tan Soo Jiuan   Lim Wee Khee   in Journal of Marketing Communications

ISSN:1466-4445|6|2|73-89

Routledge Ltd‎(2000)‎

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By Kum Doreen   Bergkvist Lars   Lee Yih Hwai   Leong Siew Meng   in Journal of Marketing Management

ISSN:0267-257X|28|11-12|1291-1304

Routledge Ltd‎(2012)‎

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By Ang Swee Hoon   Jung Kwon   Kau Ah Keng   Leong Siew Meng   Pornpitakpan Chanthika   Tan Soo Jiuan   in Journal of Consumer Marketing

ISSN:0736-3761|21|3|190-207

Emerald Group Publishing Ltd‎(2004)‎

Access to resources Favorite 10.511748

By Ang Swee Hoon   Leong Siew Meng   Lee Yih Hwai   Lou Seng Lee   in Journal of Marketing Communications

ISSN:1466-4445|20|3|214-230

Routledge Ltd‎(2014)‎

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