By Lindsey-Mullikin Joan   in Journal of Product and Brand Management

ISSN:1061-0421|12|3|140-153

Emerald Group Publishing Ltd‎(2003)‎

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By Danes Jeffrey E.   Lindsey-Mullikin Joan   in Journal of Product and Brand Management

ISSN:1061-0421|21|4|293-300

Emerald Group Publishing Ltd‎(2012)‎

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By Borin Norm   Lindsey-Mullikin Joan   Krishnan R.   in Journal of Product and Brand Management

ISSN:1061-0421|22|2|118-128

Emerald Group Publishing Ltd‎(2013)‎

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