By Sivaramakrishnan Subramanian   Manchanda Rajesh V.   in Journal of Product and Brand Management

ISSN:1061-0421|12|5|335-345

Emerald Group Publishing Ltd‎(2003)‎

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By Suri Rajneesh   Manchanda Rajesh V.   Kohli Chiranjeev S.   in Journal of Product and Brand Management

ISSN:1061-0421|11|3|160-173

Emerald Group Publishing Ltd‎(2002)‎

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By Suri Rajneesh   Manchanda Rajesh V   Lee Sungho   in International Journal of Retail & Distribution Management

ISSN:0959-0552|32|6|328-336

Emerald Group Publishing Ltd‎(2004)‎

Access to resources Favorite 3.6360502

By Suri Rajneesh   Manchanda Rajesh V   Kohli Chiranjeev S   in Journal of Product and Brand Management

ISSN:1061-0421|9|3|193-207

Emerald Group Publishing Ltd‎(2000)‎

Access to resources Favorite 3.0300417