By Massey Graham R   in Journal of Product and Brand Management

ISSN:1061-0421|8|4|301-318

Emerald Group Publishing Ltd‎(1999)‎

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By Dawes Philip L   Massey Graham R   in European Journal of Marketing

ISSN:0309-0566|39|11-12|1327-1344

Emerald Group Publishing Ltd‎(2005)‎

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By Massey Graham R.   Kyriazis Elias   in European Journal of Marketing

ISSN:0309-0566|41|9-10|1146-1172

Emerald Group Publishing Ltd‎(2007)‎

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By Dawes Philip L.   Massey Graham R.   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|21|6|346-360

Emerald Group Publishing Ltd‎(2006)‎

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By Massey Graham R.   Dawes Philip L.   in European Journal of Marketing

ISSN:0309-0566|41|9-10|1117-1145

Emerald Group Publishing Ltd‎(2007)‎

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