By Mohr Jakki J   Sengupta Sanjit   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|17|4|282-301

Emerald Group Publishing Ltd‎(2002)‎

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By Low George S   Mohr Jakki J   in Journal of Product and Brand Management

ISSN:1061-0421|9|6|389-414

Emerald Group Publishing Ltd‎(2000)‎

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By Mohr Jakki J.   Sengupta Sanjit   Slater Stanley F.   in Journal of Business Strategy

ISSN:0275-6668|32|1|42-50

Emerald Group Publishing Ltd‎(2011)‎

Access to resources Favorite 3.2666087

By Mohr Jakki J.   Sengupta Sanjit   Slater Stanley F.   in Journal of Business Strategy

ISSN:0275-6668|33|6|4-14

Emerald Group Publishing Ltd‎(2012)‎

Access to resources Favorite 3.2666087