By Horstmann Ignatius J.   Moorthy Sridhar   in Quantitative Marketing and Economics

ISSN:1570-7156|1|3|337-365

Springer Publishing Company ‎(2003)‎

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By Narasimhan Chakravarthi   He Chuan   Anderson Eric   Brenner Lyle   Desai Preyas   Kuksov Dmitri   Messinger Paul   Moorthy Sridhar   Nunes Joseph   Rottenstreich Yuval   Staelin Richard   Wu George   Zhang Z.   in Marketing Letters

ISSN:0923-0645|16|3-4|361-373

Springer Publishing Company ‎(2005)‎

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