By Fisher Josie   Pappu Ravi   in International Journal of Internet Marketing and Advertising

ISSN:1477-5212|3|1|48-59

Inderscience Publishers‎(2006)‎

Access to resources Favorite 16.098972

By Pappu Ravi   Quester Pascale G.   in Journal of Product and Brand Management

ISSN:1061-0421|17|7|425-435

Emerald Group Publishing Ltd‎(2008)‎

Access to resources Favorite 13.0804405

By Spry Amanda   Pappu Ravi   Cornwell T. Bettina   in European Journal of Marketing

ISSN:0309-0566|45|6|882-909

Emerald Group Publishing Ltd‎(2011)‎

Access to resources Favorite 11.068069

By Pappu Ravi   Quester Pascale G   Cooksey Ray W   in Journal of Product and Brand Management

ISSN:1061-0421|14|3|143-154

Emerald Group Publishing Ltd‎(2005)‎

Access to resources Favorite 10.061857

By Pappu Ravi   Quester Pascale G.   Cooksey Ray W.   in European Journal of Marketing

ISSN:0309-0566|40|5-6|696-717

Emerald Group Publishing Ltd‎(2006)‎

Access to resources Favorite 10.061857