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ISSN:1466-4445|8|3|133-133

Routledge Ltd‎(2002)‎

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By Patti Charles   Wee Lynda   in International Journal of Management and Decision Making

ISSN:1462-4621|8|2-3|241-250

Inderscience Publishers‎(2007)‎

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By Schultz Don   Patti Charles   in Journal of Marketing Communications

ISSN:1466-4445|15|2-3|75-84

Routledge Ltd‎(2009)‎

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Emerald Group Publishing Ltd‎(2010)‎

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By Frazer Charles F.   Sheehan Kim Bartel   Patti Charles H.   in Journal of Marketing Communications

ISSN:1466-4445|8|3|149-164

Routledge Ltd‎(2002)‎

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