By Piercy Nigel   in European Journal of Marketing

ISSN:0309-0566|34|1-2|27-35

Emerald Group Publishing Ltd‎(2000)‎

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By Piercy Nigel   in European Journal of Marketing

ISSN:0309-0566|17|1|48-67

Emerald Group Publishing Ltd‎(1993)‎

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By Piercy Nigel   in European Journal of Marketing

ISSN:0309-0566|24|2|24-42

Emerald Group Publishing Ltd‎(1990)‎

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By Piercy Nigel   in European Journal of Marketing

ISSN:0309-0566|13|8|261-270

Emerald Group Publishing Ltd‎(1993)‎

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By Piercy Nigel   in European Journal of Marketing

ISSN:0309-0566|20|1|104-106

Emerald Group Publishing Ltd‎(1993)‎

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By Piercy Nigel   in European Journal of Marketing

ISSN:0309-0566|20|1|5-15

Emerald Group Publishing Ltd‎(1993)‎

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By Piercy Nigel   in Management Decision

ISSN:0025-1747|18|1|45-54

Emerald Group Publishing Ltd‎(1980)‎

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By Piercy Nigel   in Management Decision

ISSN:0025-1747|16|7|371-398

Emerald Group Publishing Ltd‎(1978)‎

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By Piercy Nigel   in Management Decision

ISSN:0025-1747|21|6|39-50

Emerald Group Publishing Ltd‎(1983)‎

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By Piercy Nigel   in Journal of Strategic Marketing

ISSN:1466-4488|14|2|99-100

Routledge Ltd‎(2006)‎

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