By Martínez Eva   Pina José M   in Journal of Product and Brand Management

ISSN:1061-0421|12|7|432-448

Emerald Group Publishing Ltd‎(2003)‎

Access to resources Favorite 12.788612

By Bravo Rafael   de Chernatony Leslie   Matute Jorge   Pina José M   in The Journal of Brand Management

ISSN:1479-1803|20|7|533-557

Palgrave Macmillan Ltd‎(2013)‎

Access to resources Favorite 9.828459

By Martínez Eva   Pina José M.   in European Journal of Marketing

ISSN:0309-0566|44|7-8|1182-1205

Emerald Group Publishing Ltd‎(2010)‎

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By Bravo Rafael   Montaner Teresa   Pina José M.   in Journal of Product and Brand Management

ISSN:1061-0421|21|4|232-245

Emerald Group Publishing Ltd‎(2012)‎

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By Bravo Rafael   Montaner Teresa   Pina José M.   in The International Journal of Bank Marketing

ISSN:0265-2323|27|4|315-334

Emerald Group Publishing Ltd‎(2009)‎

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By Bravo Rafael   Pina José M.   Matute Jorge   in Online Information Review

ISSN:1468-4527|36|5|675-697

Emerald Group Publishing Ltd‎(2012)‎

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By Bravo Rafael   Iversen Nina M.   Pina José M.   in Marketing Intelligence & Planning

ISSN:0263-4503|29|2|195-213

Emerald Group Publishing Ltd‎(2011)‎

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