By Poon Simpson   Joseph Matthew   in Journal of Product and Brand Management

ISSN:1061-0421|9|1|21-34

Emerald Group Publishing Ltd‎(2000)‎

Access to resources Favorite 14.114351

By Poon Simpson   Joseph Mathew   in Marketing Intelligence & Planning

ISSN:0263-4503|19|7|493-500

Emerald Group Publishing Ltd‎(2001)‎

Access to resources Favorite 14.114351

By Poon Simpson   Huang Xueli   in Electronic Markets

ISSN:1019-6781|12|4|270-280

Routledge Ltd‎(2002)‎

Access to resources Favorite 14.114351

By Poon Simpson   Swatman Paula M.C.   in International Marketing Review

ISSN:0265-1335|14|5|385-402

Emerald Group Publishing Ltd‎(1997)‎

Access to resources Favorite 10.585764

By Poon Simpson   Chau Patrick Y.K.   in Electronic Markets

ISSN:1019-6781|11|2|97-106

Routledge Ltd‎(2001)‎

Access to resources Favorite 10.585764

By Joseph Mathew   Joseph Beatriz   Poon Simpson   Brookbank Roger   in European Business Review

ISSN:0955-534X|13|4|234-240

Emerald Group Publishing Ltd‎(2001)‎

Access to resources Favorite 8.82147