By Prelec a.   Simester D.   in Marketing Letters

ISSN:0923-0645|12|1|5-12

Springer Publishing Company ‎(2001)‎

Access to resources Favorite 11.452906

By Prelec D.   in Marketing Letters

ISSN:0923-0645|8|1|97-108

Springer Publishing Company ‎(1997)‎

Access to resources Favorite 2.9534342

By Camerer Colin   Loewenstein George   Prelec Drazen   in Journal of Economic Literature

ISSN:0022-0515|43|1|9-64

American Economic Association‎(2005)‎

Access to resources Favorite 1.7720606

By Amir On   Ariely Dan   Cooke Alan   Dunning David   Epley Nicholas   Gneezy Uri   Koszegi Botond   Lichtenstein Donald   Mazar Nina   Mullainathan Sendhil   Prelec Drazen   Shafir Eldar   Silva Jose   in Marketing Letters

ISSN:0923-0645|16|3-4|443-454

Springer Publishing Company ‎(2005)‎

Access to resources Favorite 0.8860303