By Pritchard Mark P.   Funk Daniel C.   in European Journal of Marketing

ISSN:0309-0566|44|7-8|1017-1036

Emerald Group Publishing Ltd‎(2010)‎

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By Pritchard Mark P.   Funk Daniel C.   Alexandris Kostas   in European Journal of Marketing

ISSN:0309-0566|43|1-2|169-187

Emerald Group Publishing Ltd‎(2009)‎

Access to resources Favorite 9.692749