By Rao C.P.   Singhapakdi Snusorn   in Journal of Services Marketing

ISSN:0887-6045|11|6|409-426

Emerald Group Publishing Ltd‎(1997)‎

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By Rao C.P.   Ali Jafar   in Marketing Intelligence & Planning

ISSN:0263-4503|20|1|35-43

Emerald Group Publishing Ltd‎(2002)‎

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By Karande Kiran   Rao C.P.   Singhapakdi Anusorn   in European Journal of Marketing

ISSN:0309-0566|36|7-8|768-791

Emerald Group Publishing Ltd‎(2002)‎

Access to resources Favorite 11.593321

By Al-Owaihan Abdullah   Rao C.P.   in J. for International Business and Entrepreneurship Development

ISSN:1549-9324|5|1|48-62

Inderscience Publishers‎(2010)‎

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By Rao C.P.   Al-Wugayan Adel A.   in Journal of International Consumer Marketing

ISSN:0896-1530|18|1-2|45-71

Haworth Press‎(2005)‎

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By Al-Wugayan Adel A.   Rao C.P.   in Journal of International Consumer Marketing

ISSN:0896-1530|16|3|25-54

Haworth Press‎(2004)‎

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By Wang Zhengyuan   Janda Swinder   Rao C.P.   in Journal of Services Marketing

ISSN:0887-6045|10|4|41-55

Emerald Group Publishing Ltd‎(1996)‎

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By Singhapakdi Anusorn   Higgs-Kleyn Nicola   Rao C.P.   in International Marketing Review

ISSN:0265-1335|16|6|458-475

Emerald Group Publishing Ltd‎(1999)‎

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By Vorhies Douglas W   Harker Michael   Rao C.P.   in European Journal of Marketing

ISSN:0309-0566|33|11-12|1171-1202

Emerald Group Publishing Ltd‎(1999)‎

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By Singhapakdi A.   Rao C.P.   Vitell S.J.   in Journal of Business Ethics

ISSN:0167-4544|15|6|635-644

Springer Publishing Company ‎(1996)‎

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