By Roy Rajat   Rabbanee Fazlul K.   in European Journal of Marketing

ISSN:0309-0566|49|3-4|444-466

Emerald Group Publishing Ltd‎(2015)‎

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By Ramaseshan B.   Ishak Asmai   Rabbanee Fazlul K.   in Journal of Strategic Marketing

ISSN:1466-4488|21|6|465-483

Routledge Ltd‎(2013)‎

Access to resources Favorite 16.18679

By Roy Rajat   Rabbanee Fazlul K.   Sharma Piyush   in Marketing Intelligence & Planning

ISSN:0263-4503|34|1|117-136

Emerald Group Publishing Ltd‎(2016)‎

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By Ramaseshan B.   Rabbanee Fazlul K.   Hui Laine Tan Hsin   in The Journal of Business and Industrial Marketing

ISSN:0885-8624|28|4|335-346

Emerald Group Publishing Ltd‎(2013)‎

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