By Wright Malcolm   Riebe Erica   in European Journal of Marketing

ISSN:0309-0566|44|6|860-873

Emerald Group Publishing Ltd‎(2010)‎

Access to resources Favorite 16.66995

By Nelson-Field Karen   Riebe Erica   in Journal of Marketing Communications

ISSN:1466-4445|17|1|51-67

Routledge Ltd‎(2011)‎

Access to resources Favorite 13.543858