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ISSN:2190-393X|4|2|187-202

Springer Publishing Company ‎(2014)‎

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By Lee Ruby P.   Ginn Gregory O.   Naylor Gillian   in Journal of Services Marketing

ISSN:0887-6045|23|6|397-406

Emerald Group Publishing Ltd‎(2009)‎

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By Wang Grace W.Y.   Mahajan Arvind   Kishan Ruby P.   in Journal of Advances in Management Research

ISSN:0972-7981|10|3|376-398

Emerald Group Publishing Ltd‎(2013)‎

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