By Eberl Markus   Schwaiger Manfred   in European Journal of Marketing

ISSN:0309-0566|39|7-8|838-854

Emerald Group Publishing Ltd‎(2005)‎

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By Raithel Sascha   Wilczynski Petra   Schloderer Matthias P.   Schwaiger Manfred   in Journal of Product and Brand Management

ISSN:1061-0421|19|6|389-400

Emerald Group Publishing Ltd‎(2010)‎

Access to resources Favorite 9.568709