By Segal Madhav N.   Johar J.S.   in European Journal of Marketing

ISSN:0309-0566|26|4|21-33

Emerald Group Publishing Ltd‎(1992)‎

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By Segal Madhav N.   Hershberger Edmund K.   Osmonbekov Talaibek   in Qualitative Market Research: An International Journal

ISSN:1352-2752|12|1|70-82

Emerald Group Publishing Ltd‎(2009)‎

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By Segal Madhav N   Giacobbe Ralph W   in International Journal of Retail & Distribution Management

ISSN:0959-0552|22|1|38-48

Emerald Group Publishing Ltd‎(1994)‎

Access to resources Favorite 3.6234062