By Perry Monica L.   Shao Alan T.   in European Journal of Marketing

ISSN:0309-0566|36|9-10|1140-1153

Emerald Group Publishing Ltd‎(2002)‎

Access to resources Favorite 10.154441

By Shao Alan T   Herbig Paul   in International Marketing Review

ISSN:0265-1335|12|1|65-76

Emerald Group Publishing Ltd‎(1995)‎

Access to resources Favorite 3.2932713

By Herbig Paul   Shao Alan T   in Marketing Intelligence & Planning

ISSN:0263-4503|15|6|281-290

Emerald Group Publishing Ltd‎(1997)‎

Access to resources Favorite 3.2932713

By Genestre Alain   Herbig Paul   Shao Alan T   in Marketing Intelligence & Planning

ISSN:0263-4503|13|9|16-27

Emerald Group Publishing Ltd‎(1995)‎

Access to resources Favorite 2.822804

By Genestre Alain   Herbig Paul   Shao Alan T   in Marketing Intelligence & Planning

ISSN:0263-4503|13|11|36-46

Emerald Group Publishing Ltd‎(1995)‎

Access to resources Favorite 2.822804