By Speece Mark W.   Kawahara Yukiko   So Stella L.M.   in British Food Journal

ISSN:0007-070X|96|1|10-18

Emerald Group Publishing Ltd‎(1994)‎

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By Sin Leo Y.M.   Ho Suk-ching   So Stella L.M.   in Asia Pacific Journal of Marketing and Logistics

ISSN:1355-5855|12|1|37-65

Emerald Group Publishing Ltd‎(2000)‎

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By Sin Leo Y.M.   So Stella L.M.   Yau Oliver H.M.   Kwong Kenneth   in Journal of Consumer Marketing

ISSN:0736-3761|18|4|348-367

Emerald Group Publishing Ltd‎(2001)‎

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