By Suh Munshik   Rho Taeseok   Greene Henry   in The Journal of Database Marketing & Customer Strategy Management

ISSN:1741-2447|19|1|39-55

Palgrave Macmillan Ltd‎(2012)‎

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By Suh Munshik   Greene Henry   Rho Taeseok   Qi Qin   in Services Marketing Quarterly

ISSN:1533-2969|34|3|191-204

Routledge Ltd‎(2013)‎

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